We are excited to receive this announcement, and we look forward to seeing you there.

FOR IMMEDIATE RELEASE                                                                       Contact: Richard Hooper      

June 10, 2024                                                                                       [email protected]



NEW FRESH JUICE CONCEPT OPENING IN MARKET SQUARE

NEXT TO MOE’S SOUTHWEST GRILL


Downtown Pittsburgh –The Pittsburgh Downtown Partnership (PDP) is excited to announce the grand opening of Stevasana Juice Company, a new pop-up storefront in Market Square at 210 Forbes Ave, Unit B, made possible through the PDP’s Project Pop-Up program. We invite the public to join us in welcoming this new concept to Downtown with a grand opening event on Wednesday, June 12, 2024.

Stevasana, known as the region’s “OG Juice,” offers freshly pressed juices made from refreshing blends of fruits, vegetables and herbs. With support from the Project Pop-Up initiative, this test concept will operate in a former ATM space adjacent to Moe’s Southwest Grill on Forbes Avenue, providing an opportunity for Stevasana Juice to establish itself a healthy grab-and-go option for downtown workers, residents and visitors.

“It’s exciting to see another small business concept take root in Downtown as part of our Project Pop-Up initiative,” said Cate Irvin, Senior Director of Economic Development for the PDP. “This opening couldn’t come at a better time, as it aligns perfectly with our summer programs in Market Square, such as the Farmers Market and Yoga, that help support healthier, more sustainable opportunities for our community.”

Mike Geiger, Owner of Moe’s and the property owner for the incubator space, echoed the excitement: “One of our core operating philosophies at Moe’s is a belief that we are obligated to give back to the communities we serve, and I have been looking for a unique use for this space since 2022. The opportunity to repurpose the space as an incubator for PDP’s Project Pop-Up program and play a role in the retail launch of Stevesana Juice Company was the perfect way to achieve a goal and live the philosophy.”

Steve Bland, Owner & Founder of Stevasana Juice Company,expressedgratitude for the opportunity: “Thanks to the PDP and the people at Moe’s, I’m looking forward to serving the Downtown market and growing the Stevasana Juice brand.”

Join us in raising a glass to health and wellness with Stevasana Juice Company’s new Downtown location!

Grand Opening Event Details:

  • When: Wednesday, June 12th, 8 am – 2 pm
  • Ribbon Cutting Ceremony, 11AM
  • Where: 210 Forbes Ave, Unit B

Free Juice Promotion! Get one free month of Stevasana Juice when you sign up for a Juice Club membership. Visit their website or stop by the Grant Opening event to learn more!

About Stevasana Juice Company
Stevasana Juice is the “OG of Juice” in Pittsburgh offering freshly pressed juices to customers since 2009, as Savasana Juice. Stevasana Juice is a combination of fruits, vegetables and herbs, providing customers a grab and go healthy refreshment. Stevasana Juice Company will be located at 210 Forbes Avenue adjacent to Moe’s Restaurant on Forbes Avenue in Market Square. For more information, visit stevasana.com.

About Project Pop-Up
For complete program information, please visit downtownpittsburgh.com/project-pop-up.

About the Pittsburgh Downtown Partnership

Pittsburgh Downtown Partnership (PDP) is a dynamic, nonprofit organization comprised of business and community leaders, property owners, civic organizations, foundations and residents who provide energy, vision and advocacy for Downtown Pittsburgh. Working collaboratively with its partners,
the PDP strives to create a positive Downtown experience for residents, workers and visitors alike. The PDP’s strategic initiatives include clean and safe
services, transportation, and economic development and advocacy. For more information, visit
www.DowntownPittsburgh.com, follow us on Twitter at http://twitter.com/downtownpitt and “like” us on Facebook.

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